Senior Performance Media Executive -Paid Social
Core
Build, optimize, and scale paid social and programmatic campaigns to drive customer acquisition and efficiency for a data and technology company.
Role type
Senior Performance Media Manager (Paid Social & Programmatic)
Builds
Paid media campaigns across Meta, TikTok, Display, and Programmatic channels
Domain
Digital Marketing / Performance Media
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Meta Ads Manager, TikTok Ads Manager, DV360, GA4, budget management, campaign optimization, structured testing, performance metrics analysis
Preferred skills
Experience with CM360, MMPs (e.g., Appsflyer), web and attribution tracking
Technologies
Meta Ads Manager, TikTok Ads Manager, DV360, GA4, CM360, Appsflyer
Responsibilities
Manage and optimize paid social campaigns on Meta and TikTok; Monitor daily performance against CPA, CPL, and ROAS goals; Lead structured creative and audience testing; Produce weekly and monthly performance reports
Seniority
Senior, hands-on IC
