Manager Design (Creative Strategy & Adoption)
Core
Define creative direction and adoption strategy for enterprise AI and analytics solutions, ensuring consistent messaging across branding, launch collateral, and education assets to drive product adoption.
Role type
Manager, Creative Strategy & Adoption
Builds
Enterprise AI and analytics solutions (NucliOS platform) for Fortune 500 and Global 2000 clients.
Domain
Enterprise AI, Analytics, B2B SaaS
Deliverable
product features
Required skills
Creative direction, adoption strategy mapping, POV memo writing, metric definition (CTR, time-to-first-action, NPS), script/copy editing, client strategy consulting, video/motion direction, print/email design, post-mortem analysis, brand differentiation
Preferred skills
B2B or enterprise audience experience
Technologies
NucliOS platform
Responsibilities
Set creative direction across the full adoption artifact range; map artifact requests to adoption stages; write POV memos before production; define adoption metrics for major artifacts; edit client-supplied scripts and copy; run strategic client conversations; prepare team for client calls with briefs; direct video and motion work; critique work in progress using shared frameworks; run post-mortems on shipped campaigns; maintain high-quality brand standards against generic corporate design.
Seniority
Manager, hands-on IC with team leadership
