Performance Marketing Coordinator
Core
Managing and optimizing paid acquisition campaigns across digital channels to drive efficient growth.
Role type
Performance Marketing Coordinator
Builds
Paid media campaigns across SEM, Paid Social, Display, Native, and Programmatic platforms
Domain
Digital Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Campaign management, A/B testing, Data analysis, Budget management, Bid adjustment, Creative testing
Preferred skills
Native platform experience, Google Analytics proficiency, Direct-response experience
Technologies
Google Ads, Meta Ads, TikTok Ads, Programmatic networks, Excel, Google Sheets
Responsibilities
Build and launch paid campaigns, Optimize campaigns for CPA/ROAS/CTR, Execute A/B tests, Track and report campaign performance, Collaborate with creative teams
Seniority
Mid-level, hands-on IC