Performance Marketing Business Manager
Core
Orchestrating end-to-end paid media campaigns across multiple markets and channels to drive brand awareness, consideration, and acquisition for a global travel subscription platform.
Role type
Senior individual contributor Performance Marketing Business Manager
Builds
Full-funnel paid acquisition campaigns for flights, hotels, trains, and car rental products
Domain
Travel technology and digital paid media
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Campaign orchestration, project management, digital paid media fundamentals, cross-functional stakeholder alignment, campaign planning and execution, creative asset quality review, process improvement, benchmarking, documentation
Preferred skills
Full-funnel framework experience, brand-performance integration, campaign measurement concepts, cross-functional collaboration, operational excellence, creative best practices, adaptability
Technologies
Google Ads, Meta Ads, TikTok Ads
Responsibilities
Orchestrate campaign execution across channels and markets; Define and oversee the rollout of the Full-Funnel framework; Improve internal ways of working by strengthening visibility and standardisation
Seniority
Senior, hands-on IC