Performance Marketing Manager
Core
Drive growth for a fashion brand by planning, implementing, and optimizing paid advertising campaigns across Google Ads, Meta Ads, and other digital platforms.
Role type
Performance Marketing Manager
Builds
Paid advertising campaigns for a fashion brand
Domain
Fashion / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads, Metabase, martech tools, A/B testing, budget management, data analysis, ROI optimization
Preferred skills
AI/automation knowledge, tool building, rapid experimentation
Responsibilities
Plan and optimize paid ad campaigns, analyze performance metrics (CTR, CPA, ROAS), conduct A/B testing, collaborate on ad creatives, manage marketing budgets, provide performance reports
Seniority
Mid-level (3-6 years experience)