Performance Marketing Manager
Core
Leading performance marketing across paid social, video, and display channels for a major consumer brand, balancing commercial targets with creative quality and channel innovation.
Role type
Senior Performance Marketing Manager
Builds
Paid media campaigns and strategies across Meta, YouTube, and programmatic channels
Domain
Digital Marketing / Consumer Goods
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Strategy development, paid social management, video advertising, programmatic buying, data analysis, creative collaboration, team mentoring
Preferred skills
Experience with large budgets, complex products, regulated industries, AI integration
Technologies
Meta, Google, DV360
Responsibilities
Guiding performance strategy, improving performance through testing and data use, partnering with creative and product teams, uncovering growth opportunities
Seniority
Senior, hands-on IC with team leadership