PERFORMANCE MARKETING LEAD | JEWELLERY & ACCESSORIES
Core
Driving digital growth strategy and paid media execution across Meta, Google, TikTok, and Pinterest to deliver revenue growth and customer acquisition for a luxury jewellery and accessories brand.
Role type
Performance Marketing Lead
Builds
eCommerce and retail sales channels
Domain
Luxury jewellery, accessories, and fashion
Required skills
Paid media strategy, campaign planning and execution, audience targeting, budget management, data-led optimization, ROAS analysis, cross-functional partnership
Preferred skills
Experience scaling performance marketing, agency management, full-funnel campaign development
Technologies
Meta, Google, TikTok, Pinterest
Responsibilities
Lead paid media strategy for customer acquisition and retention; manage end-to-end campaign execution including testing and optimization; oversee budgets and performance metrics; deliver actionable insights and reporting; partner with Creative, Brand, E-commerce, and Retail teams.
Seniority
Mid-Senior, hands-on IC