Paid Media Manager SA
Core
Planning, executing, and optimizing paid advertising campaigns across digital platforms to drive brand awareness, lead generation, and revenue growth.
Role type
Paid Media Manager
Builds
Digital advertising campaigns for brand awareness, lead generation, and revenue growth
Domain
Digital Marketing / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Google Ads, Meta Ads Manager, Performance Marketing, Media Buying, Campaign Optimization, Data Analysis & Reporting, Conversion Tracking, Budget Management, Google Analytics, A/B Testing
Responsibilities
Manage and optimize paid advertising campaigns across multiple platforms; Monitor campaign performance, budgets, ROAS, CPC, CPA, and conversion metrics; Conduct audience research and targeting strategies; Implement A/B testing for ads, creatives, and landing pages; Analyze campaign data and generate performance reports; Collaborate with creative and marketing teams on advertising assets; Identify growth opportunities and campaign scaling strategies
Seniority
Individual Contributor