Senior Media Buyer
Core
Lead and manage a portfolio of e-commerce-focused clients by crafting and executing comprehensive growth strategies across paid media, funnel optimization, and creative concepts.
Role type
Senior Media Buyer (Growth Strategy)
Builds
Paid media campaigns, optimized customer funnels, and tested promotional offers for DTC brands
Domain
E-commerce, Performance Marketing, Influencer Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid media strategy, funnel optimization, A/B testing, creative strategy, client relationship management, data analysis, cross-functional collaboration
Preferred skills
Emerging media channel identification, strategic planning, impactful presentation skills
Technologies
Meta, Google, TikTok, Snapchat, X
Responsibilities
Develop and implement comprehensive paid media strategies across multiple platforms; Analyze and optimize the entire customer journey to improve conversion rates; Design and execute A/B tests for promotional offers and pricing; Lead the development of compelling creative concepts with Creative Strategists; Serve as the primary point of contact for clients providing strategic insights
Seniority
Senior, hands-on IC