Operative:r Performance-Marketing-Manager:in
Core
Implementing and optimizing corporate SEA strategy for non-commodity B2C, managing search ads, and driving digital sales performance for energy solutions.
Role type
Performance Marketing Manager
Builds
Scalable digital sales campaigns and performance reporting for energy products (electricity, gas, PV, heat pumps)
Domain
Energy / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Performance marketing strategy, Search engine advertising (SEA), SEO execution, Data analysis, KPI tracking, Agency management, Google Ads tools, Online marketing tools
Preferred skills
Display advertising, Meta/TikTok/Outbrain campaign management, Content briefing, Conversion optimization
Technologies
Google Ads, Meta, TikTok, Outbrain, SEO tools
Responsibilities
Implement and optimize corporate SEA strategy, Manage search ads and performance channels, Conduct market and competitor analysis, Coordinate external agencies, Execute SEO strategy with GEO measures, Build KPI-based dashboards, Ensure data quality
Seniority
Mid-level, hands-on IC