Marketing Manager, Events
Core
Build Sierra's APAC presence and drive enterprise pipeline growth through a high-impact events engine, localizing global strategies for the region.
Role type
Senior IC Marketing Manager (Events & Field Marketing)
Builds
High-touch B2B events, regional marketing programs, and sales pipeline in the APAC market.
Domain
B2B SaaS / AI / Enterprise Technology
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B events strategy, field marketing, regional market expansion, vendor management, stakeholder alignment, commercial mindset, ABM, executive engagement, cross-functional leadership
Preferred skills
AI/SaaS marketing experience, startup scaling environment, owned vs third-party conference strategy, multi-market execution, agency management
Technologies
None stated
Responsibilities
Own the strategy and execution of Sierra's event portfolio across APAC; Localize global marketing programs for APAC enterprise audiences; Partner with Sales to identify key accounts and accelerate deal cycles; Manage vendors, agencies, and internal stakeholders for end-to-end event delivery; Serve as the bridge between APAC and global teams (Marketing, Sales, Product)
Seniority
Senior, hands-on IC
