Paid Media & Performance Specialist
Core
Oversee and coordinate full-funnel paid media activities (conversion and brand awareness) acting as the central governance point between internal teams and external agencies.
Role type
Senior Paid Media & Performance Specialist
Builds
Performance and brand awareness campaigns across multiple markets
Domain
Digital Marketing / International Paid Media
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Paid media strategy, budget ownership, agency management, cross-market coordination, performance analysis, creative alignment, reporting
Responsibilities
Own and oversee paid media budgets across performance and awareness initiatives; Serve as the main point of contact with the media agency; Review and challenge agency reporting and recommendations; Align performance and brand media strategies to improve funnel efficiency; Ensure clear, actionable reporting aligned with KPIs
Seniority
Mid-Senior, hands-on IC