Performance Marketing Manager
Core
Architect, launch, and optimize end-to-end paid media campaigns across social, search, shopping, display, CTV, and affiliate channels to drive growth and protect margins for a women's fashion brand.
Role type
Performance Marketing Manager
Builds
Paid media campaigns and partner integrations for a fashion brand
Domain
Fashion retail / Digital Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Paid media strategy, campaign architecture, budget allocation, A/B testing, data analysis, partner management, trend forecasting
Preferred skills
Creative brief development, cross-functional collaboration, emerging channel expertise
Technologies
Google Ads, Meta Ads Manager, Pinterest, TikTok, Northbeam, GA4, Domo, Shopify Plus
Responsibilities
Architect and optimize campaigns across paid social, search, shopping, display, CTV, and affiliate channels; Manage day-to-day relationships with digital platform partners; Analyze performance data to build actionable insights and reports
Seniority
Mid-level, hands-on operator