Performance Marketing Specialist (Technical Analyt
Core
Build and optimize paid media campaigns (Google, Meta, LinkedIn) and diagnose tracking issues to drive lead generation and sales.
Role type
Performance Marketing Specialist (Technical Analyst)
Builds
Paid media campaigns and automated reporting dashboards
Domain
Digital Marketing / Performance Analytics
Required skills
Google Ads (Search, Display, Measurement), Looker Studio, Google Sheets scripting, bid strategy optimization, ROAS/CPA/CTR analysis, data auditing
Preferred skills
Degree in Marketing/Analytics, hands-on PPC experience
Technologies
Google Ads, Meta Ads, LinkedIn Ads, Google Tag Manager, Looker Studio, Google Sheets
Responsibilities
Build and optimize Google, Meta, and LinkedIn campaigns; Diagnose tracking issues via GTM and analytics audits; Command Looker Studio to decode KPIs and automate reporting; Execute monthly account optimizations; Govern budget pacing
Seniority
Individual Contributor