Senior Creative Strategist
Core
Senior Creative Strategist bridging US creative output with UK/EU market nuances to drive customer acquisition and revenue growth via Paid Social.
Role type
Senior IC creative strategist (Paid Social)
Builds
Scalable, revenue-driving creative strategy and experimentation frameworks for UK, Germany, and France
Domain
E-commerce / Fashion / DTC
Required skills
Paid Social strategy, Direct Response, Meta Ads expertise, Creative adaptation, Data analysis, Consumer research, Project management, Cross-functional collaboration
Preferred skills
TikTok/YouTube/Snapchat experience, UGC creator management, DTC/fashion/e-commerce background, German/French language skills
Technologies
Meta Ads Manager, TikTok Ads Manager, Looker, Google Suite
Responsibilities
Audit US creative performance and adapt concepts for UK/DE/FR markets; Build and own structured experimentation framework for paid social; Serve as primary liaison between EU/UK market needs and US creative teams; Analyze performance data to inform strategic direction; Collaborate with Brand, Design, and Marketing teams to align creative output.
Seniority
Senior, hands-on IC