Digital Marketing Performance Specialist
Core
Optimizing paid media campaigns across Google, Meta, and LinkedIn to drive insurance conversions and user impact.
Role type
Performance Marketing Specialist
Builds
Paid media campaigns for insurance products
Domain
Digital Marketing / Insurance
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid media management, data analysis, A/B testing, campaign optimization, cross-channel strategy, conversion tracking
Responsibilities
Manage end-to-end performance marketing campaigns, analyze campaign data to identify patterns, test and optimize ad creatives and targeting, drive conversions across multiple platforms
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