Digital Performance and Automation Engineer, Corporate Affairs and Marketing

## About the role Manus, The BioAlternatives Company®, is the world's leading bioalternatives scale-up platform. We work with companies across industries and value chains to accelerate the transition to bioalternatives – better performing and more sustainable versions of complex molecules traditionally sourced from plants, animals, or fossil fuels. Our platform is proven to work across scales, bridging the Valley of Death between lab and manufacturing more efficiently and reliably to deliver the benefits of biomanufacturing, today. We're looking for a hands-on, AI-native, data-driven professional to set up, manage, and optimize Manus' omnichannel campaigns and digital corporate positioning. As a key member of the Corporate Affairs and Marketing (CAM) team, you'll focus on execution and analytics – working closely with the deployment specialist to ensure campaigns and strategic content are launched correctly, tracked rigorously, and continuously optimized against target audiences and business objectives. This role is about operational excellence: executing campaigns across digital platforms and touchpoints; ensuring seamless CRM integration; measuring performance; and advising the marketing creatives and corporate content team on refining messaging for Manus' target audiences and ideal customer profiles – from global food and beverage companies to sustainability- and supply resilience-focused partners. Every initiative should reinforce Manus' Core Idea and value proposition(s) as the proven bioalternatives scale-up platform, while strengthening the company's reputation across industries and stakeholder groups. ## Key Responsibilities - Omnichannel Campaign Execution - Set up, launch, and manage campaigns across owned, earned, paid, and social channels – primarily Webflow, LinkedIn, and X. - Operate directly in CRM (HubSpot) and digital platforms to ensure flawless campaign delivery. - Maintain an omnichannel campaign calendar aligned with corporate and commercial priorities, ICPs, and milestones, in close coordination with the corporate content lead. - Performance and Optimization - Track, measure, and report on campaign and channel performance. - Advise on setting yearly KPIs, review performance from previous year, and share key learnings. - Build dashboards that translate data into clear insights for leadership and internal teams. - Recommend optimizations to creative/content leads based on stakeholder and ICP engagement. - Run A/B tests and continuously refine campaigns to maximize ROI and relevance. - AI-Enabled Operations - Use AI tools for reporting, insight generation, and workflow automation. - Experiment with prompt engineering and other methods to enhance speed, accuracy, and scalability. - Stay ahead of emerging AI tools that strengthen campaign execution and analytics. - Corporate Affairs Integration - Align campaign execution with Manus' corporate narrative, value proposition, and stakeholder communications. - Provide performance data to support thou