Director, Marketplace Marketing
Core
Owns marketing strategy to drive demand for buyers and recruit/retain manufacturing partners on Xometry's AI-powered marketplace.
Role type
Director, B2B Marketplace Marketing
Builds
Buyer demand generation, supplier acquisition, account growth, and marketplace engagement programs
Domain
B2B Manufacturing / SaaS Marketplace
Deliverable
product features
Required skills
B2B marketing strategy, lead generation and qualification, account-based marketing, sales enablement, supplier/partner acquisition, cross-functional leadership, data-driven optimization, AI and Martech proficiency
Preferred skills
Marketplace or SaaS experience, manufacturing industry familiarity
Technologies
Salesforce, HubSpot, Looker, Claude, Gemini
Responsibilities
Own MQL program from engagement to hand-off; build referral and advocacy programs for existing accounts; create sales enablement materials; execute partner recruitment and retention strategies; manage global marketing budget and events
Seniority
Director, hands-on IC with team management
