Local Sales Manager
Core
Lead a sales team to grow market share and create new TV/Digital business opportunities for a local CBS affiliate station.
Role type
Senior Local Sales Manager (Broadcast TV/Digital)
Builds
TV and digital advertising campaigns, sports sponsorship packages, and client marketing executions
Domain
Broadcast television and digital media sales
Required skills
Sales team leadership, revenue goal achievement, market analysis, client relationship management, sales strategy development, budget management, proposal development, data analysis
Preferred skills
Experience with large-scale sports sponsorships, inclusive team culture building
Technologies
Wide Orbit Sales, Salesforce, Wide Orbit Traffic, Wide Orbit Analytics, ComScore, Matrix, Media Monitors, Excel, Word, PowerPoint
Responsibilities
Recruit, retain, and train sales talent; lead and develop a team of Account Executives and Managers; support staff with coaching and client meetings; identify market potential through lead generation; develop sales strategies to exceed revenue goals; analyze accounts to maximize marketing executions; manage key local accounts; monitor sales and market share metrics.
Seniority
Senior, hands-on IC with team management
