Director of Sales
Core
Lead a high-performing revenue team to drive strategy and grow market share across linear, streaming, and digital platforms for a local TV station.
Role type
Director of Sales (Broadcast Media)
Builds
Integrated advertising solutions and revenue growth for local businesses and national accounts.
Domain
Broadcast television, digital media, and streaming advertising.
Required skills
Strategic sales planning, team leadership and development, revenue forecasting, multiplatform advertising knowledge, political sales cycle expertise, relationship building, change management.
Preferred skills
CRM and sales systems (Salesforce, WideOrbit), analytics platforms (Comscore, Matrix, ShareBuilder).
Responsibilities
Build and execute strategic sales plans to achieve revenue goals; recruit, coach, and retain sales leadership and staff; lead pricing, inventory management, and forecasting; partner with station leadership and corporate teams to identify opportunities; develop relationships with local business leaders and agencies; represent the station at industry and community events.
Seniority
Director, strategic leadership
