Digital Sales Strategist
Core
Build digital solutions and manage the full lifecycle of digital media campaigns (pre-sales, order entry, optimization) to ensure successful delivery for local news clients.
Role type
Digital Sales Strategist
Builds
Custom solutions-driven campaigns across broadcast, digital, and streaming (OTT) platforms
Domain
Local news media sales and digital advertising
Required skills
Digital sales and marketing, OTT and targeted display knowledge, CRM management, revenue prospecting, campaign optimization, client relationship management, contract fulfillment
Preferred skills
Google AdWords certification, Interactive Advertising Bureau (IAB) certification, Salesforce proficiency
Technologies
Matrix, Salesforce, Microsoft Office, Google AdWords, IAB
Responsibilities
Prospect for new revenue opportunities, upsell current clients, create custom campaign solutions, expand client relationships, direct Account Management teams, represent the media group at community events
Seniority
Mid-level, hands-on IC