CareerPlan

Local Sales Manager

WFAA-TV DallasFull-time2026-10-19 → 2026-11-12

Core

Lead and develop a high-performing sales team to drive revenue growth across television, streaming, and digital products for a local news station.

Role type

Senior IC sales manager (broadcast TV)

Builds

Integrated marketing solutions, sponsorships, and sales pipelines for local businesses

Domain

Broadcast television, streaming, and digital media sales

Required skills

Sales leadership, team coaching, prospecting, client relationship management, sales strategy, revenue forecasting, integrated marketing solutions, data analysis

Preferred skills

Account Executive experience, local direct business development

Technologies

WideOrbit Sales, Salesforce, WideOrbit Traffic, WideOrbit Analytics, Comscore, Matrix, Media Monitors

Responsibilities

Recruit, retain, and train sales talent; lead and develop a team of Account Executives and Account Managers; provide hands-on field coaching; identify market potential through lead generation; develop sales strategies to meet revenue goals; hold the team accountable for sales activity and performance; analyze client needs to develop integrated marketing solutions; develop strong relationships with local clients and agencies; identify revenue growth opportunities through sponsorships and partnerships; collaborate on forecasting and budgeting; review and adjust performance metrics.

Seniority

Senior, hands-on IC