Account Executive
Core
Drive new business and manage a book of advertising clients for a local TV station and its streaming/CTV business.
Role type
Account Executive (Media Sales)
Builds
Multi-platform advertising solutions combining broadcast TV, streaming/CTV, and digital inventory.
Domain
Local Media / Advertising Sales
Required skills
Prospecting, strategic selling, negotiation, presentation, relationship building, data analytics for ROI, CRM proficiency, travel
Preferred skills
Experience with DSPs/SSPs, ad-management tools, Google Analytics
Responsibilities
Build and maintain a pipeline of local/regional advertisers, prospect and qualify leads, present and close deals, manage the full sales cycle, grow and defend the client book, pitch data-driven proposals, forecast and manage pipeline in CRM.
Seniority
Mid-level (3-5+ years experience)