Fashion Marketing Account Director
Core
Own a portfolio of 4–6 fashion and apparel accounts, diagnosing growth constraints and building roadmaps to drive measurable business outcomes.
Role type
Senior Fashion Marketing Account Director
Builds
Client revenue growth, account retention, and multi-channel marketing strategies for fashion brands
Domain
Fashion & Apparel Marketing
Deliverable
client delivery
Required skills
Fashion marketing strategy, influencer/UGC ecosystem management, DTC economics (CAC/LTV), paid media mix management, client relationship management, team coaching
Preferred skills
Experience with seasonal brands, creative strategy, cohort retention analysis
Technologies
Power Digital Nova ecosystem, Iris intelligence layer, Pulse, Power Circuit
Responsibilities
Run quarterly Power Circuit reviews to diagnose growth constraints; coordinate paid search, social, influencer, SEO, and creative teams; consult on customer retention strategy; manage renewals and MRR growth; coach analysts and specialists
Seniority
Senior, hands-on IC