Account Director, Influencer Marketing
Core
Strategic leadership of influencer marketing accounts, managing client relationships, campaign execution, and team development for digital brands.
Role type
Senior Account Director (Influencer Marketing)
Builds
Integrated influencer marketing campaigns and long-term client partnerships
Domain
Digital Marketing / Influencer Marketing
Deliverable
client delivery
Required skills
Influencer marketing strategy, client relationship management, strategic planning, revenue growth, team leadership, campaign execution, data analytics, cross-functional collaboration
Preferred skills
Creator management, AI-driven efficiency implementation, creative ideation
Technologies
CreatorIQ, Klear, Tagger, Upfluence, Sprout, Sprinklr, Hootsuite, HubSpot, MS Office, Google Workspace, Photoshop, Canva
Responsibilities
Serve as primary point of contact for key clients; Identify growth and expansion opportunities; Lead strategic planning and quarterly business reviews; Oversee end-to-end campaign execution; Lead creator communications for Macro & Mega tiers; Manage campaign pacing and KPIs; Drive brand storytelling and creative ideation; Lead BI partnership kickoff; Own wrap-report workflow; Provide leadership to Account Supervisors and Managers; Partner cross-functionally with Product, Sales, Creative, Finance, and BI; Act as internal advocate for client POV; Maintain accurate Kantata project data; Implement AI-driven efficiencies
Seniority
Senior, hands-on IC with leadership responsibilities