Manager, Product Marketing and Sales Enablement – Industry & Government
Core
Drive learner acquisition and capability solution outcomes for domestic industry and government markets by connecting market insights, product strategy, and sales enablement for non-award offerings.
Role type
Manager, Product Marketing and Sales Enablement
Builds
Go-to-market strategies, sales enablement resources, and integrated campaigns for B2B and B2G portfolios.
Domain
Education and Consulting
Deliverable
product features
Required skills
B2B and B2G product marketing, sales enablement, go-to-market strategy, tender and RFQ management, CRM data analysis, stakeholder influence
Preferred skills
Experience in consulting, education, or knowledge-intensive sectors, thought-leadership development
Technologies
CRM, campaign management tools
Responsibilities
Lead B2B and B2G product marketing approach, establish consistent marketing frameworks, design integrated campaigns, develop standardized sales tools, partner on new program launches, monitor sales and marketing performance metrics
Seniority
Manager, individual contributor