Product Marketing Manager
Core
Own product go-to-market strategy and execution from alpha to general availability for industrial work execution software.
Role type
Product Marketing Manager
Builds
Product launch plans, messaging, positioning, sales collateral, and enablement materials for B2B software.
Domain
Industrial operations / Asset management / B2B SaaS
Deliverable
product features
Required skills
Product launch planning, Go-to-market strategy, Sales enablement, Market research, Data analysis (Tableau/Databricks/Salesforce), Cross-functional collaboration
Preferred skills
Manufacturing/Industrial domain knowledge, B2B software marketing, AI product marketing
Responsibilities
Plan and run mid-tier product launches; Lead major workstreams for flagship launches; Shape product messaging and positioning; Build sales collateral and enablement content; Partner on demand gen campaign messaging; Analyze customer adoption and market data.
Seniority
Mid-level, hands-on IC
