Marketing Analyst
Hybrid
Core
Driving user acquisition for mobile games by managing and optimizing marketing campaigns across multiple channels.
Role type
Marketing Analyst (User Acquisition)
Builds
Marketing campaigns for casual, free-to-play mobile games
Domain
Mobile Gaming
Deliverable
product features
Required skills
Digital advertising, Campaign planning and execution, Performance analysis, Creative brief development, Partner relationship management, Data-driven mindset
Preferred skills
Experience with Google and Facebook advertising
Technologies
Google Ads, Facebook Ads
Responsibilities
Planning and execution of marketing campaigns, Producing comprehensive reporting and analysis, Experimenting and analyzing campaigns, Developing briefings for ad creatives, Managing business relationships with advertising partners, Working with product team to improve game revenue
