Marketing Sales & Client Growth Specialist
Core
Full-cycle sales and client growth specialist for digital marketing services, managing the journey from inquiry to contract and account expansion.
Role type
Senior IC sales specialist (digital marketing)
Builds
Digital marketing service packages (SEO, PPC, lead gen, etc.) for B2B clients
Domain
Digital Marketing / B2B Services
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Full sales cycle management, go-to-market strategy, CRM proficiency, digital marketing service knowledge, client relationship management, upsell/cross-sell execution
Preferred skills
Growth-stage agency experience, case study creation, HubSpot/Salesforce/Zoho familiarity
Technologies
HubSpot, Salesforce, Zoho
Responsibilities
Own and maintain marketing-services opportunities in the CRM from inquiry to signed contract; Lead discovery and sales calls qualifying prospects against digital marketing services; Collaborate with specialists to scope projects and prepare proposals; Manage proactive communication with prospects and opportunities through to close; Own the transition from signed contract to project kickoff including client intake; Brief marketing specialists on new accounts; Track key pipeline metrics; Take ownership of go-to-market strategies and promotional plans; Coordinate promotional plan execution across specialist teams; Build and maintain ongoing client relationships; Identify and close upsell and cross-sell opportunities
Seniority
Mid-Senior, hands-on IC