Marketing Operations Lead
Core
Build and run the marketing technology stack, data workflows, and integrations to turn touchpoints into qualified pipeline for a B2B Cloud Security SaaS company.
Role type
Senior Marketing Operations Lead (B2B SaaS)
Builds
Marketing tech stack, lead engine, nurture workflows, and AI-native automation layer
Domain
B2B SaaS, Cloud Security
Required skills
HubSpot, Salesforce, Clay, API integration, WordPress, B2B funnel strategy, AI tools/agents, data modeling, automation (Zapier/Make/n8n)
Preferred skills
Cloud or cybersecurity experience, sales engagement tools (Outreach/Salesloft/Apollo)
Technologies
HubSpot, Salesforce, Clay, Outreach, Salesloft, Apollo, ZoomInfo, Gong, WordPress, Zapier, Make, n8n
Responsibilities
Own the marketing tech stack architecture and data hygiene; Build lead capture, routing, scoring, and lifecycle management; Design and optimize email nurture workflows; Build enrichment and account research workflows; Connect stack tools via APIs and webhooks; Manage website forms and landing page integrations; Partner with Sales on pipeline and tooling; Implement AI agents for automation and reporting.
Seniority
Senior, hands-on IC