CO2 & Accessories Brand Lead - South Europe Cluster - SodaStream, CDD - 8 mois, H/F
Core
Strategic Brand Manager leading the CO2 & Accessories category growth for SodaStream across France, Italy, Spain, and Portugal.
Role type
Senior Brand Manager (FMCG)
Builds
CO2 refilling stations, accessories, and related product portfolio
Domain
FMCG / Home Beverage / Carbonation
Deliverable
product features
Required skills
Brand Management, Category Management, Product Marketing, Business Planning, Market Analysis, Cross-functional Leadership, International Coordination, Data Analysis
Preferred skills
BI tools, AI for marketing, Product Lifecycle Management
Technologies
Excel, PowerPoint, BI tools
Responsibilities
Define and deploy category strategies for CO2 & Accessories across four markets; Build growth plans aligned with cluster business ambitions; Pilot the Annual Operating Plan (AOP) and track performance metrics (market share, sell-out, CLTV); Manage the full product lifecycle from launch to rationalization; Coordinate cross-functional execution with Sales, Finance, Supply Chain, and Global teams.