GKAM Alfamart
Core
Strategic sales professional managing a key account for PepsiCo within the Modern Trade/Minis channel, driving growth, profitability, and market share for FMCG brands.
Role type
Senior Key Account Manager (FMCG)
Builds
Sales growth, profitability, and market share for PepsiCo products in key retail accounts
Domain
FMCG, Modern Trade, Minis channel
Required skills
Key account management, business plan development, trade negotiation, product listing management, new product launch planning, sales growth strategy, profitability management, market share expansion, team leadership, stakeholder management
Responsibilities
Develop and implement comprehensive business plans for the key account to achieve sales, profitability, and market share objectives. Negotiate trade terms with the key account, ensuring favorable conditions. Manage the product listing process to ensure timely and effective listing of new and existing products. Develop detailed launch plans for new products, including timelines, marketing support, and distribution strategies. Drive sales growth within the key account to achieve topline revenue targets. Manage the profitability of the key account, ensuring bottom line objectives are met. Develop and implement strategies to increase PepsiCo's market share within the key account.
Seniority
Senior, hands-on IC