CareerPlan

Lider de ventas Canal Moderno (Cadenas Regionales, Independientes, Minimercados, Conveniencia)

Valle del Cauca, ColombiaFull-time2026-09-30 → 2026-10-28

Core

Lead commercial strategy for Regional Chains, Independents, Minimarkets, Convenience, and Away From Home channels, managing key client relationships and execution.

Role type

Senior Key Account Manager / Channel Strategy Lead

Builds

Sales strategies, promotional plans, and channel formalization for regional and independent retail networks

Domain

FMCG (Food & Beverage)

Required skills

Key Account Management, P&L management, category management, sell-out analytics, digital channel transformation, team leadership, financial forecasting, planogram management, negotiation

Preferred skills

Digital transformation certification, Agile/Scrum, Design Thinking, channel formalization projects

Technologies

Business Intelligence tools, sales force applications, route management software, digital pricing tools

Responsibilities

Design differentiated strategies for centralized chains and independent stores, negotiate annual growth plans, manage sales performance and distribution, lead assortment and planogram execution, drive digital transformation and automation projects, manage team performance and succession planning

Seniority

Senior, hands-on IC with leadership responsibilities