GTM Senior Manager, Sales Bus Development
Core
Design and execute end-to-end Go-To-Market (GTM) strategies, distributor ecosystem development, and market activation to drive business growth and share expansion in the FMCG industry.
Role type
Senior Manager, GTM Strategy & Sales Operations
Builds
Distributor networks, market activation models, and national business plans
Domain
FMCG, Retail Distribution, Sales Operations
Deliverable
product features
Required skills
GTM strategy design, distributor lifecycle management, market activation, business planning, data analytics, P&L analysis, contract negotiation, team upskilling
Preferred skills
FMCG trade structure knowledge, frontline business management, problem-solving, structured thinking, English communication
Technologies
Big data analytics tools, ROI calculators, shelf-planogram guides
Responsibilities
Execute city-tier evolution roadmaps to activate target markets; Design and deploy future-back RCD/GTM frameworks; Lead distributor ecosystem development and performance governance; Drive market activation initiatives and emerging channel development; Architect end-to-end value chains and multi-category GTM strategies; Build business planning methodology and execution rigor.
Seniority
Senior Manager, strategic execution & team leadership
