Agency Development Lead - Independent Agencies
Core
Build and own partnerships with independent agencies in North America to establish AppLovin Ads as a core performance channel for their client rosters.
Role type
Senior IC agency development lead (performance advertising)
Builds
Agency partnerships and client activation on the AppLovin Ads platform
Domain
Digital advertising / Performance marketing
Required skills
Agency development, full-cycle sales, strategic account planning, joint business planning, co-marketing program design, enablement/training delivery, executive relationship building, data-driven portfolio management, ambiguity tolerance
Preferred skills
Agency management at performance ad tech, commercial agreement negotiation, scaled partnership program building, media planning/investment experience, mobile advertising ecosystem knowledge
Technologies
AppLovin Ads, performance advertising platforms
Responsibilities
Own full-cycle sales opportunities with senior agency leadership; build and manage a pipeline of qualified agency partners; lead joint business planning conversations; partner with success managers for onboarding and growth; design and deliver enablement programs; represent AppLovin at industry events; mentor team members
Seniority
Senior, hands-on IC with builder mindset
