Director, Recruitment & Admissions
Core
Lead Digital Strategy and Applicant Experience to drive enrollment and streamline the learner's digital journey from ad impression to enrollment.
Role type
Director, Digital Strategy & Applicant Experience
Builds
Scalable, tech-enabled recruitment and admissions model
Domain
Education technology / Recruitment
Deliverable
product features
Required skills
Digital strategy, Paid media strategy, Conversion optimization, Team leadership, CRM management, Automation platforms, Analytics, Content governance, Vendor management
Preferred skills
Salesforce, AI-driven solutions, Hubspot
Technologies
Web CMS, Salesforce, Hubspot, Automation platforms
Responsibilities
Own end-to-end campaign planning and creative direction for paid media; Direct strategy for conversion optimization and user experience; Oversee the national applicant experience across digital channels; Lead creation and optimization of recruitment content; Establish standards and review cycles for digital assets; Lead, coach, and develop the Digital Strategy & Applicant Experience team; Deploy AI-driven solutions for applicant support.
Seniority
Director, strategic leadership & team management
