Growth Marketing Specialist - 6 months
Core
Own performance of paid social channels (Meta, TikTok, Pinterest) for a DTC fine jewelry brand, accountable for net merchandise value, incremental ROAS, and digital traffic.
Role type
Growth Marketing Specialist (Paid Social)
Builds
Paid social campaigns, testing roadmaps, and data-backed recommendations for emerging platforms.
Domain
DTC E-commerce / Fine Jewelry
Required skills
Paid social campaign management, budget pacing, A/B test design, statistical significance analysis, creative feedback, attribution modeling, Google Sheets/Excel reporting
Preferred skills
TikTok/Pinterest experience, SQL, BI tools, Shopify, pixel troubleshooting, AI tools
Technologies
Meta Ads Manager, TikTok Ads, Pinterest Ads, Google Sheets, Excel, Shopify
Responsibilities
Execute and optimize paid social campaigns for product drops and launches, manage daily budget pacing and bid adjustments, design and analyze A/B tests for creative and audience, resolve platform tracking issues, provide actionable creative feedback to the design team, report weekly performance data to management.
Seniority
Mid-level, hands-on IC