Prenatal Account Executive
Core
Field sales executive responsible for driving market development and increasing utilization of single-gene NIPT and prenatal diagnostic tests (UNITY Fetal Risk Screen) by selling directly to OBGYNs, MFMs, and Genetic Counselors.
Role type
Senior field sales executive (diagnostics)
Builds
Non-invasive prenatal screening products and molecular diagnostic tests
Domain
Healthcare / Molecular Diagnostics / Prenatal Care
Deliverable
product features
Required skills
Outside field sales experience, consultative sales, new business development, key opinion leader relationship management, strategic business planning, lead generation, HIPAA compliance
Preferred skills
Women's Health background, clinical laboratory experience, convertible book of business
Technologies
UNITY Fetal Risk Screen, Unity Complete, Unity Confirm, QCT molecular counting technology
Responsibilities
Direct sales to individual OBGYNs, MFMs, and Genetic Counselors; prospecting and cultivating new business; creating and implementing strategic business plans for regional growth; attending local tradeshows and industry conferences; managing the full lifecycle of the product sales process
Seniority
Senior, hands-on IC