Go-To-Market Engineer
Core
Technical backbone of marketing operations, owning the systems, stack, and infrastructure that power multi-channel outbound campaigns and lead generation.
Role type
Senior Go-To-Market Engineer (Marketing Operations)
Builds
Automated, AI-powered outreach systems, workflows, and campaign assets for B2B manufacturers
Domain
B2B Manufacturing / Marketing Technology / AI Automation
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
GTM Engineering, Marketing Operations, B2B tech stack deployment, AI/LLM automation (Claude/OpenAI), analytical experimentation, cross-functional collaboration, data integrity management, tool evaluation
Preferred skills
Campaign ideation, A/B testing frameworks, internal subject-matter expertise on AI-driven GTM systems
Technologies
Apollo, Instantly, HeyGen, Claude, OpenAI
Responsibilities
Architect and deploy multi-channel outbound systems; build and manage AI-powered workflows; partner with leadership to execute multi-channel campaigns; create tracking and attribution systems; maintain dashboards for pipeline metrics and ROI; identify stack gaps and implement solutions; evaluate new tools; collaborate on campaign cohesion; support A/B testing; maintain data quality; act as SME on AI-driven GTM systems
Seniority
Senior, hands-on IC