Email Marketing Manager - Temporary Position (Maternity Leave Replacement)
Core
Build, execute, and optimize email and lifecycle marketing campaigns to engage active investor audiences.
Role type
B2C Email Marketing Manager (via careerplan.io/jobs/46-006-3E-17E-email-marketing-manager-temporary-position-maternity-leave-replacement)
Builds
Automated email workflows, triggered/lifecycle campaigns, and campaign calendars for investors
Domain
Financial services / B2C marketing
Required skills
B2C email marketing, email automation, audience segmentation, A/B testing, HTML/CSS, data analysis, regulatory compliance (GDPR/CAN-SPAM)
Preferred skills
Sailthru experience, CRM concepts, financial services background
Technologies
Sailthru
Responsibilities
Build and manage email workflows and automations; Segment audiences and tailor content by lifecycle stage; Manage campaigns end-to-end from copy/design handoff to deployment; Set up and run A/B tests; Collaborate with cross-functional teams on campaign calendars; Monitor performance dashboards and prepare reports; Maintain subscriber list hygiene
Seniority
Mid-level, hands-on IC
