Head of Growth
Core
Own the strategy and execution of demand generation and pipeline development for an AI-native vertical software platform serving municipal Parks and Recreation and private recreation markets.
Role type
Head of Growth Marketing (B2B SaaS)
Builds
A repeatable demand engine and qualified sales pipeline
Domain
B2B SaaS / AI / Recreation Technology
Required skills
B2B SaaS marketing leadership, ABM, target-account activation, demand generation, modern marketing systems (HubSpot), AI-enabled workflows, budget management, cross-functional partnership
Preferred skills
Experience in high-growth companies, hands-on execution in lean organizations, experience with private recreation segments
Technologies
HubSpot, AI-enabled workflows
Responsibilities
Set and execute growth marketing strategy, drive awareness and pipeline development, develop ABM programs, operate modern marketing systems and AI workflows, manage marketing operations and measurement, lead team and vendors, manage budget and ROI, partner with Sales and Product Marketing
Seniority
Senior, hands-on IC