Senior / Lead Analyst- PH (L4)
Core
Senior Analyst responsible for end-to-end campaign execution, performance monitoring, optimization, and testing for assigned advertiser accounts.
Role type
Senior IC performance marketing analyst
Builds
Performance marketing campaigns for ambitious advertisers
Domain
Adtech / Programmatic media
Deliverable
production ML models
Required skills
SQL, Python, R, analytical thinking, data querying, root-cause analysis, testing strategy design, campaign management, mentoring
Preferred skills
ClickHouse, Sisense, BI tools, adtech experience, performance marketing background
Responsibilities
Own campaign execution end-to-end (setup, QA, launch, optimization, pacing), proactively monitor daily campaign health and flag anomalies, identify and resolve performance issues independently, execute advanced optimizations and testing strategies, communicate risks and status updates, respond to system alerts and inquiries, document tests and contribute to internal playbooks, mentor junior analysts
Seniority
Senior, hands-on IC
