Head of Marketing APJ (Singapore based)
Core
Lead APJ marketing strategy, pipeline generation, and customer growth for Okta's identity and AI security solutions across Asia-Pacific and Japan.
Role type
Senior leadership marketing head (APJ region)
Builds
Regionalized marketing campaigns, demand generation programs, and customer retention initiatives for Okta's identity platform
Domain
Cybersecurity / Identity Management / AI
Required skills
B2B APJ marketing leadership, demand generation, account-based marketing (ABM), post-sales marketing, team management (10+), budget management, generative AI for marketing, data-driven decision making
Preferred skills
Identity industry experience, event strategy execution, cross-functional collaboration with global teams
Technologies
Generative AI tools, marketing automation platforms, analytics tools
Responsibilities
Define and own APJ demand marketing strategy to maximize pipeline; Execute post-sales marketing to drive retention and expansion; Lead regional event strategy and executive engagement; Manage and mentor a regional marketing team; Partner with sales and product marketing for message alignment; Analyze campaign results and optimize spend effectiveness
Seniority
Senior, hands-on IC with leadership responsibilities