International Marketing Lead
Core
Own field marketing and regional campaign execution across EMEA and APAC to generate pipeline for an AI Security and Governance Platform. (via careerplan.io/jobs/3A-005-1C-276-international-marketing-lead-at-noma-security)
Role type
Senior field marketing lead (EMEA/APAC)
Builds
Regional events, localized campaigns, and account-based marketing plays for B2B SaaS cybersecurity clients
Domain
Cybersecurity / AI Security / B2B SaaS
Deliverable
product features
Required skills
Field marketing strategy, event planning and execution, budget management, vendor relationship management, localization of global campaigns, account-based marketing, pipeline generation, ROI tracking
Preferred skills
Experience in B2B SaaS or cybersecurity, experience running programs across multiple international markets, strong project management, comfort with frequent travel
Technologies
None stated
Responsibilities
Plan and execute regional events end to end; Localise and adapt global campaigns for regional relevance; Partner with Demand Generation to align field activity with paid campaigns; Work with regional Sales to build account-based marketing plays; Manage regional marketing budgets and vendor relationships; Track and report on field marketing performance and event ROI
Seniority
Senior, hands-on IC