Sr. Marketing Sales Analyst
Core
Design and optimize the end-to-end lead-to-close sales process, define KPIs, and build reporting dashboards to align sales performance for mid-market and small enterprise accounts.
Role type
Senior Sales Operations Analyst (Process & Reporting)
Builds
Lead-to-close workflows, SLAs, KPIs, and reporting dashboards (Salesforce, Google Sheets, AI front ends)
Domain
Media & Advertising / Sales Operations
Deliverable
dashboards & analysis
Required skills
Salesforce administration, Pardot (Marketing Cloud Account Engagement), process design, KPI definition, data analysis, training/coaching, cross-functional partnership
Preferred skills
Mid-market/small enterprise sales experience, global sales team coordination, AI reporting tools (Gemini/Claude)
Technologies
Salesforce, Pardot, Google Sheets, Gemini, Claude
Responsibilities
Design and improve lead-to-close processes and SLAs; Define and maintain conversion KPIs; Build and maintain reporting dashboards; Train new hires on sales processes; Partner with Marketing on lead reporting; Ensure global process consistency across EMEA and APAC
Seniority
Senior, hands-on IC