Omnichannel Campaign Manager - Neuroscience
Core
Lead and drive omnichannel digital marketing and CRM projects for neuroscience therapeutic areas to meet US Commercial business objectives.
Role type
Senior IC omnichannel campaign manager (pharma)
Builds
Omnichannel digital/CRM programs including websites, email, emerging media, mobile apps/sites/media/SMS
Domain
Pharmaceutical industry, Neuroscience
Deliverable
product features
Required skills
Omnichannel digital/CRM program management, Project planning and execution, Cross-functional stakeholder management, Digital/CRM impact measurement (social analytics, SEO, mobile metrics), Process improvement and automation, Microsoft Office/Smartsheet proficiency
Preferred skills
Pharmaceutical industry experience, Digital marketing experience, CRM experience
Responsibilities
Manage brand and digital lab initiative program planning, Oversee complex digital projects from planning to closure, Develop project plans and status reports, Lead cross-functional and agency teams, Execute QA testing and UAT, Maintain program playbooks and RACI matrices, Drive process standardization and automation
Seniority
Senior, hands-on IC
