Senior Marketing Manger, Merchant Partners
Core
Build and run B2B2C marketing programs to drive merchant acquisition, onboarding, and lifecycle engagement for Sunbit's point-of-sale associates across verticals like auto service and dental.
Role type
Senior B2B Product/Partner Marketing Manager
Builds
Merchant lifecycle programs, associate engagement initiatives, and go-to-market strategies for new products
Domain
Financial Technology (Fintech) / Consumer Credit
Deliverable
product features
Required skills
B2B product or partner marketing, lifecycle program management, campaign execution, stakeholder management, data analytics, project management
Preferred skills
Experience with enterprise email/lifecycle platforms (Iterable, Braze, Klaviyo), cross-functional collaboration
Technologies
Iterable, Braze, Klaviyo
Responsibilities
Build and execute marketing programs for merchant acquisition and activation; Partner with sales and account management to drive ongoing usage; Launch associate lifecycle programs including education and gamified incentives; Own campaign calendars, creative briefs, and vendor relationships; Collaborate with product teams on go-to-market strategies; Use data analytics to track performance and optimize ROI
Seniority
Senior, hands-on IC
