Senior Merchant Marketing Manager
Core
Shape the future of merchant growth by developing and delivering marketing campaigns that attract new partners, deepen engagement, and drive commercial outcomes for Zip's merchant network.
Role type
Senior Individual Contributor (Marketing Manager)
Builds
Merchant acquisition campaigns, engagement initiatives, and commercial growth strategies for Zip's merchant partners.
Domain
Financial services / Payments / Merchant services
Deliverable
product features
Required skills
Campaign planning and delivery, Performance optimization, Data analysis and insights, Stakeholder management, Creative development, Budget management, Risk management, Autonomous execution, Commercial mindset, Experimentation
Preferred skills
Experience in financial services, payments, or technology, Knowledge of marketing channels, AI tool adoption, Strong communication and influencing skills
Technologies
Marketing automation platforms, Data analytics tools, Creative design tools
Responsibilities
Develop and execute merchant marketing campaigns from concept to execution, Partner with Sales to identify growth opportunities, Measure campaign performance using acquisition, conversion, and revenue metrics, Collaborate with Product and Brand teams, Experiment with new approaches and channels, Manage campaign budgets and quality assurance
Seniority
Senior, hands-on IC