Business Development Representative EMEA
Core
Generate demand for Xero's platform and solutions within a defined territory by identifying and qualifying high-value leads for small businesses.
Role type
Business Development Representative (BDR)
Builds
Multi-channel demand generation plans and qualified sales leads
Domain
SaaS / Accounting and Bookkeeping
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
lead generation, prospecting, outbound engagement, stakeholder relationship building, data management in CRM, multi-channel marketing strategy, decision-maker identification
Preferred skills
adaptability to new technology, technical curiosity, performance-driven mindset, detail-oriented execution
Responsibilities
Execute multi-channel demand generation plans using prospecting lists, social media, and targeted marketing; Identify key decision-makers through research into accounting and bookkeeping partners; Manage proactive outbound engagement to qualify prospects and route them to Account Executives; Maintain data integrity within Salesforce to track progress and optimize channel performance.