Senior Manager, Brand (12-month fixed term)
Core
Shape brand strategies and expressions for Attain Healthtech Group brands (Mable, HomeMade) to drive growth, awareness, and consideration across the care and support sector.
Role type
Senior Manager, Brand
Builds
Brand strategies, campaigns, and unified brand ecosystems for Mable and HomeMade
Domain
Healthtech / Care and Support
Deliverable
product features
Required skills
Brand strategy, integrated communications, team leadership, channel strategy, data-led growth, multi-brand portfolio management, creative direction, media strategy
Preferred skills
Managing multi-million dollar budgets, articulating brands for multiple audiences, optimizing brand metrics, building commercial pathways between brands
Technologies
ATL media, digital, social, content, events, Google platforms, ad networks
Responsibilities
Own brand strategy and architecture; Lead integrated brand communications and campaigns; Build and strengthen brand leadership; Lead channel strategy and activation; Lead and develop the Brand team; Drive data-led brand growth
Seniority
Senior, hands-on IC with team leadership
